Mobile, header bidding, marketplace programmatique à travers la presse
Netimperative : Nissan first to use YOC’s new programmatic mobile ad platform ; Adweek : Snapchat Is Opening Up Its Marketing Platform to All Ad-Tech Players and Agencies ; Exchange Wire : Why Blockchain Addresses Transparency Issues in Programmatic Advertising ; Business Wire : Pandora Delivers Premium Audio Marketplace for Programmatic Ad Buying ; MediaPost : Brands Should Consider A Hybrid Model When Rethinking Their Programmatic Capabilities.
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